A Place of Encouragement in a Weary World
Together, we can continue reaching women with the hope and truth of God’s Word.
Not long ago, JoAnn wrote to us to share her story. She shared that she had come incredibly close to walking away from her faith, not because she stopped believing in God, but because she felt completely alone in her walk with Him. She didn’t know how to keep going when everything inside her felt worn down. Her prayers had grown quieter, her days felt heavier, and she began to wonder if she was the only one barely holding on through a season that felt dry and discouraging.
Then one Tuesday morning, Just Between Us landed in her inbox. She wasn’t expecting much, but she opened it anyway. As she read, something shifted! She told us it felt like someone finally understood where she was, as though God was speaking directly into her life, meeting her right in the middle of all that weariness. What had been a slow drift away from her faith became a turning back, as truth began to take root in her heart again.
Stories like this remind us exactly why this ministry exists. Women like JoAnn are out there — tired, struggling in silence, wondering if anyone understands. And we get to be part of how God reaches them right where they are. Today, stories like hers are unfolding in more places than ever before.
Over the past year, more than 1.9 million people have read the Just Between Us digital magazine. Women in all 195 countries have opened this biblical encouragement, many in moments of need, many carrying burdens no one else sees, and many simply longing to stay close to God in the middle of real life.
What once arrived in a mailbox now arrives instantly, right when it is needed most.
A woman can open her phone on a hard morning, in the middle of a difficult afternoon, or late at night when sleep will not come, and find biblical truth waiting for her. She can return to it again and again, wherever she is, knowing she has access not only to the current issue but to a library of encouragement that meets her across seasons. This is the beauty of what God is doing in this new season of our ministry.
The message and mission have not changed. But the reach has grown in ways we could have never imagined.
Our word for this year is enrich.
“Rooted and built up in Him, strengthened in the faith…” — Colossians 2:7
This is what we see happening every week. Women are not simply reading, they are being strengthened, reminded of what is true, and anchored in Christ as His Word meets them in the middle of their everyday lives.
One woman said, “Just Between Us magazine is a relaxing spot in my inbox where I can take a cup of tea and 15 minutes to read to myself.” Another said, “JBU has a sincere desire to encourage women in all walks of life, with a consistent, Christ-focused voice.”
Every week, women across the street and around the world are opening Just Between Us magazine. Some are new to faith. Some have walked with Christ for years. All are in need of encouragement that is rooted in Scripture and grounded in the hope of Jesus.
There are still so many more who have not yet been reached.
Your gift today helps carry this encouragement to her, meeting her in both the hard places and the hopeful ones, and reminding her that God is present in it all.
Because of your support, she will open her inbox and find words that point her back to Christ. She will be reminded that she is seen, that she is not alone, and that God is still at work in her life. She will have access to encouragement that strengthens her faith and helps her remain rooted in Him.
For more than 35 years, Just Between Us has been a place where women encounter the hope of Jesus. Today, that same hope is reaching farther, crossing borders and languages, meeting women in places we may never go but where God is already present and at work.
Thank you for being part of this mission and for helping bring the truth and encouragement of God’s Word to women around the world.
With heartfelt gratitude,



